I started Woody’s Free Range Farm with animal husbandry and welfare as my number one concern but after 18 months the reality of farming, just like any industry, is that money comes a very close second. Just like any startup business, we are very reliant on much bigger businesses who will only give us a fair go if we have a good cashflow position and pay our bills regularly, companies like abattoirs, butchers, feed mills and courrier companies.
For every person that dreams of giving up the corporate world and starting a small farm (or even worse a pig farm) there will be many more who tried it and failed when they realised it was eating away at savings and, rather than providing an outdoor lifestyle, it actually tied them to the farm every single day of the year.
Choosing farming as a new career is not an easy path to take and I believe that the key to making it work for me has been a mixture of stubbornness, competitiveness and being a control freak. However all of those ‘admirable’ qualities aside the main reason the farm is still going and the business improving is because of the savings that I had before we started the farm.
Farming is expensive. Aside from the cash flow issues of feeding animals for eight months before being able to take any produce to market there are also the capital costs of simply running a farm. We are lucky enough to have eighty acres of land but with it comes an obligation to look after the land, and with that comes costs. We have to pay the mortgage, rates, earthworks, farm structures, vehicles and water reticulation. All these expenses need to be paid and with only, at this stage, six pigs to sell a month we simply can’t rely on just that income alone.
Our largest ongoing cost is animal feed. In order to ensure the consistent quality of our meat we buy in a special feed formula for our grower pigs and another specific feed for the breeding herd. We do supplement this with used brewers grain which we collect for free from The Garage Project in Wellington but this is just a ‘filler feed’ and does not replace the professionally designed feed formula that the pigs get fed. Each and every day our pigs get fed at least 1kg of feed per animal per meal, and have two meals a day. On average a kilo of feed costs $0.83 per kg, this soon adds up depending on the number of pigs on the farm. At the moment we have 57 growers, 20 sows and 3 boars all eating 2kg of feed per day – thats a total of 160kg of feed or $132.80 per day.
On the other side of the coin our income has, up till now, almost exclusively come from the sale of meat at farmers markets and through restaurants and cafe’s. We are small and can’t meet demand but since the beginning of this year we have taken 32 pigs to the abattoir and sold 2403 packets of meat, this equates to 1239kg of pork including 5425 sausages and 233kg of bacon and ham. We have been lucky in that we have had no problems selling our products but our sales methods are also very time consuming and mean that I get to spend less time on the farm when I need to be at the markets or collecting the meat from the butchers.
Our prices are closely matched to retail prices. We are obviously more expensive that intensively reared meat but I have always tried to keep the prices at a level that most people can afford, if only for a special event. Our bacon is often cheaper that the Free Farmed versions for sale in the supermarket and always cheaper than the products available in high end stores such as Moore Wilson and Commonsence Organics, this is because we are the producer and there are no middle men or retail margins to be paid. Our goal is to be able to supply you with excellent meat products are reasonable prices, and by making a purchase you are 100% supporting us the growers.
Despite all this the reality is that we are currently not growing enough pigs to make enough money to run the business in the black. We simply need to breed more pigs and with this will bring the economies of scale that will make the farm a viable business. I write this blog not to complain or to plead poverty but rather to ensure that anyone with an interest in a similar lifestyle understands that it will take time and during that time you will need savings, a great deal of will power and probably most important…a very supportive partner.